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Showing posts with the label Web Analytics and Tracking

Google Web Analytics and Tracking – Quantify Your Efforts

Web Analytics and Tracking (Google Analytics) not only helps you to measure your sales and conversion ratios but also allow you to gain a total insight into the number of visitors that paid visits to your site, the amount of time they spend, what they searched, when they left and how many of them returned- in a single word- the whole scenario of customer traffic. Only a few years ago people especially had to put counters on the web pages to count or track the number of visitors who visited the site or downloaded the page or were involved in some kind of activity but now, thanks to web metrics tools available for tracking visitors-that long has turned into history. People, especially wealthy business personals who had thousands of dollars could invest the money for web tracking; but with the emergence of web metrics tracking and measuring applications web analytics have slowly and steadily emerged out as the most powerful internet tool for tracking customers of a website.  W...

Web analytics and tracking - A guide to improve business parameters

Website  Analytics and tracking (Google Analytics) Online marketing is an outcome of so many complex online activities. Each of such online activity plays within a well defined limit and are distinctly purpose oriented. To know every tit bit of each area of such online activity and its specific role in online marketing is a matter of right understanding of the entire situation. It is a job of highly innovative, knowledgeable and skilled professionals. Integration of such varied kind of online marketing techniques produce the ultimate result. Web analytics and tracking (Google Analytics) is one of such important area of online marketing. This largely contributes to grow your business in the desired way. A business with online presence requires understanding on how visitors to the website are interacting with the site. Google Analytics have various kinds of online tools in their disposal that render right kind of help to understand and evaluate this interaction. There is muc...