How to Compare SEO Companies in Miami?

Unfortunately, the SEO industry is like any other, and there are plenty of scam artists and companies who use unsafe, unethical or ineffective SEO tactics that could land your website in hot water. As you shop around for a reliable Miami SEO company, these tips will help you easily compare companies to find one that uses safe yet effective techniques that will work in the long run.

Beware of False Promises

Don't be tempted to turn to SEO companies in Miami that promise to get your website ranking #1 on Google or any other search engine, or a company that claims to increase your organic traffic five-fold. The first thing you need to understand is that no company can honestly make these promises. They cannot control search engine results! Instead, they should give you goals and a plan for reaching these goals, not promise something they can't necessarily deliver.

Find the best White Hat SEO services in Miami, FL

On that note, remember that all SEO and online marketing efforts should begin with goals for your business, whether it's improving branding, sales, traffic or something else. A Miami SEO company that doesn't ask about your goals or what you want to achieve should be avoided, because they'll probably end up focusing on their own goals instead.

Check Their Portfolio

A great Miami SEO company will work with local businesses to help them improve online traffic, identity and rankings. This means their portfolio should have plenty of Miami businesses with stable organizations, not a bunch of fly-by-night companies you've never heard of located all around the world.

Social Media Integration

Social media isn't just the future; it's also an important part of Miami SEO. A great company will love talking to you about how important social media platforms are to your company's SEO efforts, and discuss ways to boost traffic and improve link building strategies by unlocking the power of social media integration.

Transparency

Finally, only seek out SEO companies in Miami that are upfront about their services and clearly explain what they do. The company should not be secretive about their techniques, as this probably means they're using "black hat" techniques that could get your website in hot water with Google and do long-term damage to your website's rankings and reputation.

You should also receive weekly progress reports from the company showing on-going effort, not infrequent or even monthly reports.

The bottom line is a great SEO company will want what's best for your company, which includes SEO strategies based on YOUR goals, education to make sure you understand what you are paying for and what they are going to provide and social media integration to help improve the quality of the traffic you receive.